Articles For

Which sock do you put on first, right or left? Whichever one it is, I bet you choose the same foot, every time. Most people do. It’s the same with trousers; people tend to start with their dominant foot or leg. Once the routine is established, they stick with it. It’s an unconscious act, repeated […]

Like many around the world, your business might be staring into a fog of extreme uncertainty. Perhaps your government keeps slapping on new taxes—suddenly, haphazardly. Maybe looming trade wars are giving you sleepless nights. Or it could be that new tech and fresh competition have arrived in tandem to feast on what used to be […]

I notice a disturbing trend in the favourite candies I have enjoyed since childhood. The quantities per piece or packet have been gradually shrinking. The packaging is often cheaper and more shoddy. And there is variation in quality depending on the target market: here in Africa, for example, there seems to be an assumption that […]

Richard Branson is dyslexic. The billionaire founder of the Virgin Group suffered at school because his brain was wired differently. Reading and writing was more difficult for him, and in those days dyslexia was not a known condition. He was dismissed as lazy or stupid by his teachers. But he now refers to dyslexia as […]