"CEOs can't wait to read Sunny Bindra's articles every week."

Oct 18, 2020
Why do big, successful businesses freeze?

Two entrepreneurs sat nervously. They were at the headquarters of a business one thousand times their size, with an audacious proposal. It had taken them months to convince the big man to even meet them. The meeting did not take long. The answer was a flat no. Goodbye. The year was 2000. One one side […]

Read More
Oct 11, 2020
Is your product too useful to ignore?

Google Maps has more than one billion active users. Nine zeroes. I use it every day. You probably do too. It’s just too damn convenient to ignore, isn’t it? It maps the city out perfectly, tells you where the traffic is and which roads to avoid, estimates pretty accurate arrival times, and allows you to […]

Read More
Oct 04, 2020
Which way for the university degree?

It’s almost an article of faith: if you want your children to be something in this world, you have to do your level best to get them a university degree. That’s how we’ve been brought up; that’s how we’ve all been pushed by our parents and teachers; those are the standards we’ve set for ourselves […]

Read More
Sep 27, 2020
If your business takes one in the face, get back up quickly

The British love their sandwiches. Ever since the 4th Earl of Sandwich popularised the idea of fillings placed between two slices of bread (supposedly to allow him to do other things like work at his desk, or play cards, while eating) the sandwich has been a phenomenon. When I was studying and working in London, […]

Read More
Sep 20, 2020
The year I (re)discovered podcasts

2020 has become the year of podcasts for me. I know what you’re about to say: dude, they’ve been around for a while. Indeed they have. And of course I’ve listened to many since the time they entered the popular culture. But 2020 is the year podcasts popped for me. Why? Pandemic, naturally. I read […]

Read More
Sep 13, 2020
Are you adding great accompaniments to your main offering?

A confession: I love chilli sauces. All types. I always have. They add zing and spark to many meals. I’m an aficionado. I like ‘em sweet, I like ‘em savoury, I like ‘em unusual.  It’s not the heat of the chilli that’s important, though. Too hot is not fun. A bit of kick is a […]

Read More
Sep 06, 2020
How the virus masked and unmasked us

Face-masks? Who apart from a few knew about them before 2020? Now they are a daily necessity, a wardrobe item. Most of us may think we never put on a mask before this pandemic, but actually we did. I refer not to the triple-layer protection we now sport, but to the masks humans wear by […]

Read More
Aug 30, 2020
The future of work is all about offering choices

When my son was in his first year of formal schooling, I asked him which of the subjects he was being taught he liked the best. He answered without hesitation: “Golden Time.” It turned out Golden Time was that hour of the week when the young kids were allowed to choose what to do. They […]

Read More
Aug 23, 2020
How good is your team? Here’s a different way of looking at it

FCB vs FCB was supposed to be one of the interesting matchups in football this year. FC Bayern duly faced off against FC Barcelona in the quarterfinals of the UEFA Champions League recently. It ended in a debacle. The Germans took the Catalans apart, beating them 8-2 – an unheard-of scoreline in the upper echelons […]

Read More
Aug 16, 2020
How I travelled around the world in a pandemic

A confession: I have been travelling far and wide in 2020, even though there is a global pandemic on.  For example, even as that city locked down amidst one of the most challenging periods of its history, I was in New York, in the company of a troubled teenager who went on a 48-hour drinking […]

Read More
Aug 09, 2020
Talent isn’t what you have, it’s what you can do

What is “talent?” The word has been on everyone’s lips for a while. CEOs use it all the time; Human Resources folks drop it into every conversation. The talent advantage. The war for talent. But what is this thing? Does it refer to innate skills? Acquired knowledge? Expertise that comes from experience? Knowhow? Street-smarts? Knowing […]

Read More
Aug 02, 2020
It’s time to come out of fight-or-flight mode

Fight, or flight? When Covid-19 first appeared in our consciousness, most of us were dismissive. This can’t be real. The entire world can’t shut down like this. It must be a hoax. Or a conspiracy. Surely. As the cases began to mount – and more importantly, the many thousands of deaths around the world became […]

Read More
Jul 26, 2020
Software is indeed eating the world. Will it eat yours?

Marc Andreessen made this visionary statement nearly a decade ago: “Software is eating the world.” Most people above a certain age, or wedded to certain traditions, did not really pay attention. I deal in solid, tangible stuff, they said. Machinery. Food. Classrooms. Newspapers. Surgeries. Software can’t do that, they said. Hoax. Fake news. 2020 has […]

Read More
Jul 19, 2020
We are in this mess because of our assaults on nature

Before 2020 I did not, I am ashamed to admit, really know what a virus was. I knew a little bit, certainly. I knew that viruses are bugs that seem to come out of nowhere; I knew that they cause some terrible diseases; I knew that antibiotics don’t work on them and we really just […]

Read More
Jul 12, 2020
Where do you go to learn how to be successful in business?

So your life’s aim is to run your own business. You want to be an entrepreneur and a founder and create a hit corporation. Where do you go to learn how to do this? There are two main paths many people seem to follow. The first is to study business or entrepreneurship as a subject. […]

Read More
Jul 05, 2020
Meet a leader truly focused on others

By December 2019 I was pretty sure I would be writing this particular column in May 2020. Then a certain virus arrived… Jürgen Klopp just took Liverpool Football Club to its first English Premier League (EPL) title for 30 years. Anyone interested in leadership should take a close look at the unique qualities this particular […]

Read More
Jun 28, 2020
Be part of the big move from transactions to experiences

I have written here that the word ADAPTATION has loomed large throughout this coronavirus pandemic: most humans have adapted themselves to new normals in their lives and businesses, sometimes with great ingenuity. Today I want to focus on a similar word: ADOPTION. This word too is pivotal in understanding what will become of consumer and […]

Read More
Jun 21, 2020
My 900th column: notes from a pandemic

A few months into the lockdowns and slowdowns caused by a pandemic, perhaps we should pause. This is my 900th column for the Sunday Nation, so let me commemorate the occasion by sharing some personal reflections from my own experience of recent reversals; of isolation and distancing; and of thinking about the world to come. […]

Read More
Jun 14, 2020
Use the pandemic to seek the best version of you

People really reveal themselves in a crisis, and the coronavirus pandemic is one of the most challenging global situations in human history. The health crisis has morphed into an economic cataclysm. And it will reveal who we really are. When times are good, we can all look amiable and generous. When times are bad, whatever […]

Read More
Jun 07, 2020
When bytes and pixels start doing the travelling

I attended an elite global conference the other day. It had speakers and panels consisting of some of the world’s top business leaders and thinkers, and ran over three days. You’re thinking: wait – where on earth was this held, during a pandemic? And how did you get there? And why would you risk going? […]

Read More
May 31, 2020
Businesses just got reminded of some old wisdoms

Some businesses have really suffered in this coronavirus pandemic; others are weathering the storm quite well. That might seem obvious, since some industries as a whole are better placed in this crisis. We can’t compare the fortunes of airlines and hotels right now with those producing home entertainment, say.  My point is a little different. […]

Read More
May 24, 2020
Why most of us didn’t see the pandemic coming

I didn’t see the coronavirus pandemic coming. I’m a strategy advisor, someone who sifts through the signals the world throws up to discern what might be about to change and what needs a response. But I didn’t see this one coming. Did you? In January many of us were looking forward to a rather different […]

Read More
May 17, 2020
Remote working is here to stay, so learn how to do it properly

Are you all Zoomed out yet? If you’re a busy executive, I bet you are. I bet you have had WAY too many virtual meetings in the past few weeks. Social distancing has forced so many of us to work remotely from each other, and to rely on the video conferencing products of Zoom, Microsoft […]

Read More
May 10, 2020
Is your team working well from home?

When so many of us were sent packing by the coronavirus to work from home, one CEO told me: “This is terrible. My people can’t work from home.” We know what he meant, don’t we? That he could not trust his people to do what’s necessary when they are not being watched from 8.00 am […]

Read More
May 03, 2020
To be ready for the new normal, start working on these 3 things

9/11. Most people know what those numbers mean. On September 11, 2001, a series of unprecedented terror attacks took place right on American soil. Four passenger airliners were commandeered by terrorists; three of them were deliberately crashed into buildings. As you would imagine, air travel volumes plummeted, throwing airlines into crisis. But after a raft […]

Read More
Apr 26, 2020
Life after coronavirus begins now

Last week I suggested here that because of the coronavirus we may all be staring at a ‘Low-Touch, High-Friction’ world for quite a while. Such a world would have two key characteristics. The first (the touch part) would be that folks would be reluctant to gather in person and in public as freely and easily […]

Read More
Apr 19, 2020
Here comes the Low-Touch, High-Friction world

So many of us feel imprisoned in our own homes, staring at the same walls, missing contact with others, tired of dealing with family issues. So many of us are just waiting to be told that the coronavirus pandemic is over, that lockdowns and shutdowns are over, and that we can burst out into the […]

Read More
Apr 12, 2020
Get ready for ‘uncomfortable innovation’

The comfortable don’t innovate. I’ve been saying that to businesses and writing it on this page for years. Now I have my words ringing in my own ears. My business depended on gathering people – to teach them, advise them, provoke them to think and do things differently. Suddenly (thank you, coronavirus) no-one can gather […]

Read More

Archives