Articles Tagged Strategy

Jul 11, 2011
What can we learn from these century-old businesses?

“If Tom Watson Sr. were to visit IBM today, he would hardly recognize what we make or the services we provide—analytics, clouds, the Jeopardy!-winning computer named in his honor, solutions for a smarter planet. But he would very much recognize why IBM is pioneering these spaces—to make the world work better through information and the […]

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Jul 10, 2011
Why don’t more of us enter high-end businesses?

“Bottom of the pyramid” is all the rage these days. To make money in emerging economies, you have to find a mass-market product, says the conventional wisdom. M-Pesa, Equity Bank, Senator beer – these are all great examples of bold innovations that captured the bottom end of the market in unprecedented ways. We take great […]

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Jul 04, 2011
Your brand is not your logo – it’s your whole business

“A great brand deserves a great logo and great graphic design and visuals. It can make the difference when the customer is choosing between two great brands. But these alone cannot make your brand great. Ultimately, brand is about caring about your business at every level and in every detail, from the big things like […]

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Jun 13, 2011
Do you have any idea what tomorrow might bring?

“Even after a month of demonstrations in Tunisia had brought about the downfall of President Zine El Abidine Ben Ali, on January 14th, some White House officials, along with American and Israeli intelligence experts, put the likelihood of a copycat revolution in Egypt at no more than twenty per cent. The hundred and twenty-five million […]

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May 23, 2011
The last thing your organization needs is ‘more of the same’

“The results of pursuing “more of the same” have proved to be disastrous. A comprehensive study of 20,000 US firms by Deloitte’s Center for the Edge (The Shift Index) shows: – The rate of return on assets is only 25% of what it was in 1965. – The life expectancy of a firm in the Fortune […]

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May 16, 2011
The warning signs that a company may be headed for trouble

A REFUSAL TO BELIEVE BAD NEWS. Firms in denial about difficulties tend to fail. SWITCHING AUDITORS. An abrupt change of auditors for no apparent reason should set off alarm bells – often this means the incumbents would not sign off dubious accounting policies. BAD NUMBERS ALWAYS TAKE LONGER Whether it is monthly management accounts or […]

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May 09, 2011
Do your strategy discussions ever lead to anything tangible?

“ALL ABSTRACT STRATEGY DISCUSSIONS ARE USELESS Strategy is worth thinking about if it causes you to make difficult or non-intuitive decisions. And so you have to test your commitment. “Are you saying that we have to cancel this product line?” is the sort of reaction your strategy statements ought to generate. If you can’t put […]

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Apr 11, 2011
Some people have missions. The rest have mission statements

“Steve Jobs is famous for having said, “I want to make a ding in the universe.” Walt Disney, for having said of Disneyland, “I just want it to look like nothing else in the world.” Springsteen said, “More than anything else — more than fame or wealth or even happiness — I just wanted to […]

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Apr 10, 2011
Why do anything? Just make a speech

A few weeks ago India’s foreign minister, S.M. Krishna, stood before the United Nations and read a speech. Nothing peculiar in that – the UN, after all, excels in listening to speeches. But there was a problem: it was the wrong speech. What Mr. Krishna read out was actually the speech of the Portuguese foreign […]

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Mar 28, 2011
A golden rule: look at your rivals’ weaknesses, not their strengths

“The single most common competitive mistake investors, CEOs, and entrepreneurs alike make is this: striving to do slightly better what their fiercest rival already does incredibly well. The result is usually a muddled, incoherent mess of a strategy — one that fuels not disruptive, explosive differences between a firm and its rivals, but their very […]

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Feb 28, 2011
Disrupt yourself – before someone else does it you

“What’s the best way to make the competition irrelevant? It’s a question that has obsessed generation after generation of strategists, pundits, and gurus. Is it new business models, new market space, harder hardball, or better knowledge? The answer is: none of the above. It’s Brian Fitzpatrick’s concise summary of Google’s great insight: “Disrupt yourself before […]

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Feb 20, 2011
Your business tomorrow won’t look much like today’s

Last week I suggested that most of you may not be reading your newspaper in its current form for too much longer – simply because technology and social change has whacked the underlying business model. Who else is affected? Pretty much everyone. Consider one of the most wonderful products ever invented by humankind: the book. […]

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Feb 13, 2011
Is your business about to disappear from under your feet?

Consider this product. The life of the product begins when mammoth trees are grown on a huge scale, then pulled down and turned into pulp with massive machinery. The pulp is taken to giant mills and turned into huge rolls of paper. Those rolls are trucked and shipped around the world. The rolls are then […]

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Feb 07, 2011
Before you roll out that business plan, ask yourself if it will survive first contact with the customer

“At $5.2-billion Iridium was one of the largest, boldest and audacious startup bets ever made. Conceived in 1987 by Motorola and spun out in 1990 as a separate company, Iridium planned to build a mobile telephone system that would work anywhere on earth. It would cover every city, town and square inch of the earth from […]

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Jan 31, 2011
Does your business add any meaning to life?

“Today, a new generation of renegades – companies as seemingly different as Walmart, Nike, Google, and Unilever, for example – are thriving not in spite of but by rebelling against the tired, toxic orthodoxies of industrial age capitalism. Their secret? Haltingly, imperfectly, often messily, never easily, they’re learning to become twenty-first-century capitalists. Maybe, just maybe, […]

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Dec 28, 2010
Beware the goals you set for your organization in 2011

“What could be more valuable than having a goal? From our earliest days, teachers, coaches, and parents advise us to set goals and to work mightily to achieve them – and with good reason. Goals work. The academic literature shows that by helping us tune out distractions, goals can get us to try harder, work […]

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Nov 28, 2010
Since when is misleading customers a winning strategy?

Suppose you go into a shop to buy a drink. You notice that instead of saying “1 litre” on the carton, it says “up to 1 litre” instead. You buy the drink, go home and empty out the contents and measure them. You find there was only half a litre in the box. How do […]

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Nov 22, 2010
Think of strategy as an act of seduction

“Successful strategies are compelling and persuasive in the eye of the beholder – put more vividly, they are seductive. The real power of any strategy is the power it affords to entice people into sharing an image of the future. Notice that I said entice – not delude or manipulate. That is not an easy […]

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Nov 15, 2010
Could you reduce your mission statement to 8 words?

“Most companies, regardless of their sectors, have a mission statement. And most are awash in jargon and marble-mouthed pronouncements. Worse still, these gobbledy-gook statements are often forgotten by, misremembered, or flatly ignored by frontline employees. To combat this, (Kevin) Starr insists that companies he funds can express their mission statement in under eight words. They […]

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Nov 01, 2010
Planning for tomorrow is not about forecasting

“…three financial economists — Itzhak Ben-David of Ohio State University and John R. Graham and Campbell R. Harvey of Duke — found that chief financial officers of major American corporations are not very good at forecasting the future. The authors’ investigation used a quarterly survey of C.F.O.’s that Duke has been running since 2001. Among […]

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Oct 31, 2010
Such a different world now – with everything to play for

When I was a boy, the world seemed a simple place. According to pretty much all the books and comics I read, and the TV shows and movies I watched, there were some self-evident truths about the world. These were some of them. All the action was in the world was in the rich countries […]

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Oct 18, 2010
Microsoft’s moment of truth is here

“Microsoft made its final roll of the dice in the global smartphone market today, launching a new mobile operating system which the software powerhouse hopes will rival iPhone and Android devices. The Windows Phone 7 marks a complete break from its past efforts – and the suppression of internal politics in favour of the man […]

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Oct 11, 2010
Learn from Mintzberg: Make your organization a successful community

“…organizations are communities of human beings, not collections of human resources. As human beings, we engage with our communities. Indeed, we cherish the very sense of community, since it is the social glue that bonds us together for the social good, and so allows us to function energetically. Organizations thus work best when they too […]

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Oct 04, 2010
Prof Henry Mintzberg in Nairobi – a unique opportunity

Henry Mintzberg, McGill University’s renowned professor of strategy and management, will be in Nairobi for a rare visit, courtesy of Kenya Red Cross. Strathmore Business School be hosting a unique session with Prof Mintzberg, moderated by me, on Wednesday 13th October from 3.30 pm. Details here Please contact SBS to book places for yourself and […]

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Sep 20, 2010
Nokia’s search for a viable market positioning continues

Nokia, the leading maker of mobile phones, replaced its chief executive, Olli-Pekka Kallasvuo, on Friday with the head of Microsoft’s business unit in a bid to turn around the company’s struggling smartphone lineup and stop a decline in American market share. Nokia said it had appointed Stephen Elop, a 46-year-old native of Ancaster, Ontario, to […]

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Sep 13, 2010
Today’s cost-cutting may be tomorrow’s crisis

“I remember an illuminating conversation with a senior executive of a recently privatised water company. I was puzzled that so many companies seemed to be able to issue peremptory edicts to their managers to reduce costs, or headcount, and see these edicts fulfilled. Could it really be that there was so much inefficiency and, to […]

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Sep 06, 2010
Learn from Amazon: zig when others zag

“Last week, Jeff Bezos announced plans to release a new-generation Kindle that will be even cheaper ($139) than the current generation, but will make only a few modest improvements in quality and performance. Even as analysts applauded the success of the Kindle thus far, they wondered why Bezos and his colleagues weren’t making the device […]

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Jul 25, 2010
What your organisation can learn from the World Cup

I suffer from an affliction. Having spent the better part of my life studying management and organisations, I am unable to switch that part of my brain off. Even when I am enjoying myself on holiday, I find myself observing the processes, systems, leadership and strategies that underlie the excellent (or dire) experience I am […]

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