"CEOs can't wait to read Sunny Bindra's articles every week."

Oct 15, 2017
Does your brand understand customer experience?

I was looking for footwear in foreign climes recently. I walked into a promising-looking store, and noticed something interesting: the shop assistant attending to me was wearing a bluetooth earpiece. What that was for soon became evident. You have all had this experience when buying shoes, I am sure: you choose some possible pairs; and […]

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