"CEOs can't wait to read Sunny Bindra's articles every week."

Dec 30, 2021
My Top Books of 2021

  I read 95 books in 2021. I didn’t quite make it to the heights of 2020, but that’s OK. Still way more than my annual target of 50. Here are the best books I encountered, new and old. The usual caveat applies: which books we love is very much a personal matter. This is […]

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Nov 10, 2019
Will Uber run out of road?

Uber is a very big deal, and I was enthusiastic about it long before any of us experienced it in Kenya. Can anyone doubt the achievement? Uber revolutionized the taxi business by conceiving a marvellous mobile app that connected people seeking rides with drivers willing to offer them. By tapping into an unused stock of […]

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Feb 10, 2019
Are you engaged in a war with the 21st century?

I saw a tweet the other day by Robert Colvile that made me laugh out loud: ‘Dear London taxi drivers, if you want to win your war with the 21st century, maybe stop using the phrase “Oh, you’re paying by card, are you?” as though you’re being presented with mysterious spices from the East.’ After […]

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Oct 21, 2018
How many more cars do you hope to buy?

Could you have bought your last-ever ‘traditional’ car? It seems unlikely, doesn’t it? But if you live in an advanced economy and have just bought a petrol car, it could well turn out to be your last one. If you’re young and haven’t bought one to date, perhaps you never will. Five years from now, […]

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Oct 07, 2018
In the machine age, the human’s answer must be to become even more human

(Photo by Andy Kelly on Unsplash) I had the pleasure of hosting some people from the future earlier this week. Let me explain. No, I haven’t discovered a time machine. I did not whisk in my guests from a future era by reassembling their molecules in the here and now. I was actually hosting futurists […]

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Jul 23, 2017
The auto industry faces a twisting ride

This column often considers the possible futures of different industries. In 2015 I wrote about the advent of driverless cars, and what that might do to carmakers and to our lives. There were many sceptics at the time; but in 2017 with a whole range of autonomous vehicles already being piloted on roads in many […]

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Jun 25, 2017
What’s going wrong at Uber?

It was launched barely seven years ago. In that time it has expanded explosively to be present in more than 570 cities in the world. It had revenue in 2016 of $6.5 billion, and its market valuation of $70 billion makes it the world’s most valuable tech startup. It has brought easy and cheap transportation […]

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Oct 09, 2016
You can’t resist an idea when its time comes

Two years ago I wrote on this page about Uber, the taxi-hailing app that has taken the world by storm. At the time, Uber had not entered these shores. It did so shortly after, and as predicted, overran the local taxi industry. One year ago I wrote that it was time to start thinking about […]

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Nov 15, 2015
When vehicles start driving themselves – what happens next?

Last week I wrote about the phenomenon of autonomous vehicles that is on the horizon. Some futurists think that this technology will rival the smartphone in its potential to disrupt our world. This week, let’s trace out where the effects may fall. As indicated last week, car ownership will change dramatically. Consumer purchasing of cars […]

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Nov 08, 2015
What will self-driving cars do to your world?

Is it time to discuss self-driving cars? Five years ago, I started telling my clients to start thinking about autonomous vehicles. At the time, I admit that I thought I was engaging in a bit of science fiction. Whilst it was important to imagine the consequences of a world in which vehicles drove themselves, in […]

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