"CEOs can't wait to read Sunny Bindra's articles every week."

A busy schedule means I don’t get out and about as much as I used to, so I jumped at the opportunity to go around Nairobi for a whole morning recently, looking for furniture and household items with the family. It would be a good chance to look at how our retailers are doing, I […]

Image by Gerd Altmann from Pixabay Many years ago, I ran a seminar on customer excellence for a leading corporation. When my presentation was over, I began taking questions from the floor. The first question was this: ‘What should we do about bad customers?’ I offered what I thought was a comprehensive answer. To my […]

Photo by Djim Loic on Unsplash Last week I explained: I compete for your attention against Netflix. Time spent with me on this page needs to have a higher payoff for you than switching to streaming something on your device. Netflix, too is competing for your attention. Not just against a local TV channel, but […]

Photo by Stefan Cosma on Unsplash I want you to read this column. I want you to stay here, not go somewhere else. Who’s my competition? I started writing this column in 2003. Back then, it was simpler to compete. Had I failed to engage your interest in those days by the time you reached […]

Image by Andrey Cojocaru from Pixabay Q: Which flavours of ice-cream do you offer? A: Vanilla, chocolate and strawberry How often does that happen to you when seated at a restaurant, thinking about your dessert options? In my lifetime, too many times to count. Vanilla, chocolate and strawberry, it is true, are consistently amongst the […]

For the past two weeks I’ve been discussing the stories of the mind on this page: the stories that our narrating self propagates and embellishes, in defiance of our experiencing self – the one that records facts and stays objective. The narrating self holds sway most of the time – and that makes us vulnerable […]

I don’t often do obituaries in this column. And certainly not of chief executives. But exceptions have to be made. Herb Kelleher, cofounder of Southwest Airlines, was indeed special. I have talked about him and his remarkable company many times in seminars and lectures. Now he’s gone, and those who love to see business (or […]

Two years ago I wrote on this page that insurance companies have a lot to think about. They face profound disruption. You might think this is for the usual reason – digital technologies – but you would be wrong. Yes, accelerated technological change is shaking every sector up, dramatically; but insurance faces a special problem […]

You’ve done the hard work. You’ve put in the long hours and sleepless nights. You secured the loans and serviced them. Your payroll no longer gives you higher blood pressure as the end of the month approaches. Your business is established; it’s secure; it’s viable; and it’s throwing up positive cash flow. Now please learn […]

(Photo by Andy Kelly on Unsplash) I had the pleasure of hosting some people from the future earlier this week. Let me explain. No, I haven’t discovered a time machine. I did not whisk in my guests from a future era by reassembling their molecules in the here and now. I was actually hosting futurists […]

Elon Musk is widely recognized as a visionary. He cofounded PayPal and then moved on to a dizzying range of businesses: electric vehicles, energy generation, machine interfacing, even space travel. His aim always is to completely revolutionize every industry he turns his hand to. None of the new ventures is a concrete success just yet; […]

Photo by Umberto Cofini on Unsplash If you’re a certain age, you probably have a whole bunch of music CDs lying around, gathering dust. (If you’re even older, you may have a pile of audio cassettes and LPs too – but we won’t go there.) Most of my music collection was once in the form […]

Retail seems to be a tough business to be in right now, anywhere in the world. Consumers seem to prefer the convenience of online browsing and buying. They get things delivered to them rather than venture out into inclement weather and frustrating traffic; they curl up on couches rather than brave public transport. As online […]

Nairobi is a building site, wherever you look. Cranes and scaffolding everywhere, countless office blocks and apartment buildings coming up one after the other. New ground is broken every day, even though many of the properties built years ago remain largely unoccupied. The dearth of tenants does not seem to matter to the developers. But […]

What kind of company can have $60 billion wiped off its value in just a few days – and still be around? The Facebook kind. Facebook has more users than China or India have citizens, and therefore it is just fine – for now. But the Cambridge Analytica scandal – the revelations that the misuse […]

A prospective customer is considering a domestic family holiday. First, she calls a local airline. Customer: ‘I am interested in your flight-and-accommodation packages for my family.’ Employee: ‘They are all on our website.’ Customer: ‘OK, I had tried that, but I couldn’t find them. All I have on me now is my phone. Let me […]

When Jeffrey Immelt, long-time boss of giant conglomerate GE, held his annual address to investors last May his corporation’s stock was trading at close to $30. He painted a rosy picture of his long tenure, and retired as CEO soon afterwards. Today the stock price is around $15. His successor decided to bare all and […]

The conference business is big business. Humans working in organizations have an unending need to meet in their numbers away from their workplaces: for seminars, workshops, roundtables, town halls, celebrations, parties, retreats, jamborees, junkets – or even just regular meetings. Demand is strong, buyers are willing. Sellers should be smiling. I must have commissioned or […]

Last week we looked at the underrated virtue: kindness. It is easy to be self-absorbed. Some of us are lost in our own egos. Others are trapped in their own miseries. Yet others have no time for anything but their own race to the pinnacles of success. The harder thing is to be aware of […]

A customer walks into one of Nairobi’s brand-new mega-malls on a weekday. It boasts many household names in shopping, both local and global. It’s virtually empty. She enters an internationally renowned supermarket. Here, too, customers are thin on the ground. She’s looking for a refrigerator – a sizeable purchase – amongst other things. It’s a […]

Google makes the world’s most popular mobile operating system, Android. Nearly two billion mobile devices are powered by this ubiquitous system. Not content with this, Google looked askew at rival Apple some years back and felt envious about the ability to make both software and hardware and to fuse the user experience. Google has the […]

Every business in the world faces overwhelming uncertainty. The explosion of new technology shows no sign of abating. Indeed, we may only have seen the opening chapters of the book of technological disruption. The later chapters – containing plot twists, deaths, rebirths and the like – have not even been written yet. We only have […]

Many years ago our local brewer, East African Breweries Limited (EABL), was facing a major new threat. Castle, a huge brand owned by South African Breweries, had announced its entry into our local market. It was coming in with big money, a big plant and big plans. One of the key strategic decisions made in […]

We were flying in the rainy season. We set off on the first leg, needing to arrive at the hub airport on time and then catch a connecting flight to our final destination. We had allowed two hours transit time to catch the next plane – more than enough, said the airline staff at the […]

It was launched barely seven years ago. In that time it has expanded explosively to be present in more than 570 cities in the world. It had revenue in 2016 of $6.5 billion, and its market valuation of $70 billion makes it the world’s most valuable tech startup. It has brought easy and cheap transportation […]

Last week I pointed out that the journey to ‘digital’ is not straightforward; the thinking leader will have to blend what is new and what is timeless in order to succeed. ‘Analogue’ in this sense does not just refer to things that you can touch and feel, like printed books and bank branches and fountain […]

Digital transformation is on everyone’s lips these days. If you’re ‘analogue’ you’re finished: a dinosaur awaiting imminent extinction. Or are you? The e-book was supposed to kill off the printed book. Did it? No. E-books took off rapidly, and then levelled out in 2014. Sales of physical books have been rising for several years now. […]

If you’re even vaguely connected to the internet (or a television set), you know what happened. United Airlines took a passenger off a plane. And now the whole world is angry about it, and United’s brand is in ICU. On Monday, videos taken by Dr David Dao’s fellow passengers went viral all over the world. […]