"CEOs can't wait to read Sunny Bindra's articles every week."

Jan 17, 2021
Are you successful – or just lucky?

Pick a successful person you know. Ask them this question: to what do you attribute your success? The first answer you get will reveal a great deal about the character of the person before you. If your high achiever talks about hard work first, you should be a little circumspect about what you are hearing. […]

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Jan 10, 2021
Some timeless lessons in building a good business

You may have come across Shake Shack during your travels. It is a very successful restaurant chain, known for outstanding customer service. I recently listened to its founder, Danny Meyer, on a podcast with NPR’s Guy Raz. What I heard was a masterclass in entrepreneurship, so I thought I should share some key lessons. Shake […]

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Jan 03, 2021
Let’s go back to school – but let’s do it differently, please

After a blighted year, the children are going back to school in 2021. Never before have so many youngsters stayed away from school for so long. The pandemic year should be seen as a petri dish in which we conducted a long experiment about the nature of education. The results are in – and there […]

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Dec 20, 2020
As this unusual year ends, let go of the search for more

I recently gathered some of the alumni of the leadership programme I founded, to reflect on this craziest of years. My question to them in this virtual congregation was this: yes, we were all caught napping by the pandemic; yes, we all achieved some remarkable business pivots; but what are the lasting lessons of this […]

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Nov 15, 2020
We are at our best when we give without receiving

Amidst the drama of the US presidential election last week, a significant development may have escaped your notice. The Fox News Channel turned on candidate Trump. Fox News and Donald Trump have been kindred spirits for a long time. Fox’s anchors and opinion leaders have supported Trump through thick and thin, backing him to the […]

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Nov 08, 2020
Is your board stuck in yesterday’s successes?

Have you heard of Nokia? Had I asked that in 2010 it would have been an impertinent question. At the time Nokia was the dominant global mobile phone company. In my seminars of those days, perhaps nine in 10 of those present would be sporting a Nokia device. Today, asking if you know Nokia is […]

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Nov 01, 2020
We are in a world where everyone needs high-speed internet

There’s a joke that says if you want to call a family gathering in your house, just walk to the main internet router, switch it off, and wait. Everyone in the house, young and old, will be there in the next few seconds… A few years back I heard a senior executive recount the following […]

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Oct 18, 2020
Why do big, successful businesses freeze?

Two entrepreneurs sat nervously. They were at the headquarters of a business one thousand times their size, with an audacious proposal. It had taken them months to convince the big man to even meet them. The meeting did not take long. The answer was a flat no. Goodbye. The year was 2000. One one side […]

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Sep 27, 2020
If your business takes one in the face, get back up quickly

The British love their sandwiches. Ever since the 4th Earl of Sandwich popularised the idea of fillings placed between two slices of bread (supposedly to allow him to do other things like work at his desk, or play cards, while eating) the sandwich has been a phenomenon. When I was studying and working in London, […]

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Sep 20, 2020
The year I (re)discovered podcasts

2020 has become the year of podcasts for me. I know what you’re about to say: dude, they’ve been around for a while. Indeed they have. And of course I’ve listened to many since the time they entered the popular culture. But 2020 is the year podcasts popped for me. Why? Pandemic, naturally. I read […]

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Aug 23, 2020
How good is your team? Here’s a different way of looking at it

FCB vs FCB was supposed to be one of the interesting matchups in football this year. FC Bayern duly faced off against FC Barcelona in the quarterfinals of the UEFA Champions League recently. It ended in a debacle. The Germans took the Catalans apart, beating them 8-2 – an unheard-of scoreline in the upper echelons […]

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Aug 16, 2020
How I travelled around the world in a pandemic

A confession: I have been travelling far and wide in 2020, even though there is a global pandemic on.  For example, even as that city locked down amidst one of the most challenging periods of its history, I was in New York, in the company of a troubled teenager who went on a 48-hour drinking […]

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Jul 12, 2020
Where do you go to learn how to be successful in business?

So your life’s aim is to run your own business. You want to be an entrepreneur and a founder and create a hit corporation. Where do you go to learn how to do this? There are two main paths many people seem to follow. The first is to study business or entrepreneurship as a subject. […]

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Jul 05, 2020
Meet a leader truly focused on others

By December 2019 I was pretty sure I would be writing this particular column in May 2020. Then a certain virus arrived… Jürgen Klopp just took Liverpool Football Club to its first English Premier League (EPL) title for 30 years. Anyone interested in leadership should take a close look at the unique qualities this particular […]

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May 31, 2020
Businesses just got reminded of some old wisdoms

Some businesses have really suffered in this coronavirus pandemic; others are weathering the storm quite well. That might seem obvious, since some industries as a whole are better placed in this crisis. We can’t compare the fortunes of airlines and hotels right now with those producing home entertainment, say.  My point is a little different. […]

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May 03, 2020
To be ready for the new normal, start working on these 3 things

9/11. Most people know what those numbers mean. On September 11, 2001, a series of unprecedented terror attacks took place right on American soil. Four passenger airliners were commandeered by terrorists; three of them were deliberately crashed into buildings. As you would imagine, air travel volumes plummeted, throwing airlines into crisis. But after a raft […]

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Apr 12, 2020
Get ready for ‘uncomfortable innovation’

The comfortable don’t innovate. I’ve been saying that to businesses and writing it on this page for years. Now I have my words ringing in my own ears. My business depended on gathering people – to teach them, advise them, provoke them to think and do things differently. Suddenly (thank you, coronavirus) no-one can gather […]

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Mar 08, 2020
Respect those who listen, not those who bluster

Like many of you reading this, I grew up in the tumult of a large extended family. The social milieu was complicated; many uncles and aunts and cousins and family friends were always milling around. Many diverse opinions on pretty much anything under the sun were on offer, all the time. I was a quiet, […]

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Mar 01, 2020
Your calendar reveals who you are

Time, we can all agree, is really precious. We have very little of it; and we don’t know how much. So where do we expend it? Let me continue the discussion about the time of our lives, begun here last week. As time marches on, and when we have had our fill of trying stuff […]

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Feb 16, 2020
Try this for your business – no goals, no comparisons

Let me tell you about a company that does not set any goals or targets. None. Don’t rub your eyes; you read that right. No customer-count goals. No revenue goals. No retention goals. No profit goals. You don’t believe me, do you? Oh wait, this company also doesn’t analyse its competitors. It has no market-share […]

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Jan 19, 2020
How will you use your new superpower?

Your landline telephone. Your fax machine. Your dictation machine. Calculator. Watch. Timer. Notebook. Filing cabinet. Calendar. Music player. Camera. Photo album. Map. Alarm clock. Key. Newspaper. Scanner. Camera. Library. Dictionary. Encyclopedia. Translator. Weather forecaster. Wallet. Flashlight. In 2010, I wrote here that the future of your business would be in the palm of your hand. […]

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Jan 05, 2020
Do you shoulder blame, or dodge it?

Perhaps you know the old joke: there are two types of people in the world – those who believe in dividing people into two types, and those who don’t… For the purposes of today, this columnist becomes one of the first type.  What happens when things go wrong around you, mishaps occur, problems arise? When […]

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Dec 08, 2019
Welcome aboard the Education Express, kid…

Hurry up, kid, don’t look so nonchalant. You nearly missed the train – and that would have been catastrophic for you. You must take this very, very seriously. Your entire life is at stake. I am your ticket inspector. Show me your ticket, please… Very good. It seems you have been getting good grades so […]

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Nov 03, 2019
No, it’s not ‘just business.’

‘It’s just business.’ I’ve lost track of how often I’ve heard those words, uttered by businessfolk to justify bad behaviour. Also: ‘business is business.’ It’s as though there is something magically wonderful about being in business that gives you a free pass. Businesspeople are so heroic that we must give them some leeway, allow them […]

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Oct 06, 2019
To survive, lead the change – don’t deny it

Last week I warned that many large corporates were in ‘slow puncture’ mode – with their current business models deflating slowly, all the while pretending all is well. I had referenced Marks and Spencer, Britain’s once iconic, now troubled retail giant. In the days since, another icon bit the dust. Thomas Cook, a huge travel […]

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Sep 29, 2019
Is your organization a slow puncture?

Marks and Spencer, one of Britain’s venerated corporate icons, fell out of the FTSE 100 stock index this month. It is hard to describe how central M&S has been to British retailing. It is 135 years old, and when I was a young man studying in London, it was discussed as a case study in […]

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Sep 08, 2019
Give your brain a little workout today

How are you doing with my annual book-reading challenge? I found, somewhat to my surprise, that I have already clocked 50 books this year with a full four months left in the calendar. I’m not quite sure how this happened. Perhaps pushing all of you to read more books has spurred me on as well. […]

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Sep 01, 2019
Wake up, retailers. The writing’s on the wall.

A busy schedule means I don’t get out and about as much as I used to, so I jumped at the opportunity to go around Nairobi for a whole morning recently, looking for furniture and household items with the family. It would be a good chance to look at how our retailers are doing, I […]

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