"CEOs can't wait to read Sunny Bindra's articles every week."

Image by Pexels from Pixabay My son will be doing his ‘O’-level exams in the near future, and I was recently discussing his subject choices with him. I was trying to understand which subjects he enjoyed doing, and which ones he just had to get through. The aim was to pinpoint what his future might […]

Last week I discussed JOMO – the Joy of Missing Out. You should live your life on your own terms, not caught up in the priorities of others. Many of you then asked me: but how do I say no so often? It can be considered rude to decline invitations. I may lose my friends […]

When I was growing up, I couldn’t wait to get my first wallet. A wallet was a sign that you had come of age; that you had some money on you; that you were someone of substance. Pulling out a wallet, rather than just crumpled banknotes, bestowed status on you. That wallet, of course, was […]

Photo by Djim Loic on Unsplash Last week I explained: I compete for your attention against Netflix. Time spent with me on this page needs to have a higher payoff for you than switching to streaming something on your device. Netflix, too is competing for your attention. Not just against a local TV channel, but […]

Image by Andrey Cojocaru from Pixabay Q: Which flavours of ice-cream do you offer? A: Vanilla, chocolate and strawberry How often does that happen to you when seated at a restaurant, thinking about your dessert options? In my lifetime, too many times to count. Vanilla, chocolate and strawberry, it is true, are consistently amongst the […]

Image by cocoparisienne from Pixabay Suppose you are a physically attractive person. You are known for your looks. You were the belle of the school ball, or the hunk on the sports team. Being attractive becomes your identity, your calling card, your unique position in life. It’s what gives you self-esteem. Looks don’t last, though. […]

A few years ago I wrote here: watch out for the stories your mind is capable of spinning. You will easily believe lies are truth, and the truth is a lie. Consider the example I gave you then. You are deep in sleep, and immersed in a vivid dream. A sound from the outside world […]

Adam Lashinsky once provided an interesting little vignette about Steve Jobs. According to the reporter, Apple’s founding CEO used to give employees a little speech when they were promoted to Vice President. Lashinsky called it the ‘Difference Between the Janitor and the Vice President.’ Jobs told new VPs that if the garbage in his office […]

As a young boy sitting in temples and community halls I would wonder why almost everything had some human’s name on it. A hall, a library, even the folding chairs. Someone’s name would be there, preceded by the words ‘donated by…’ or ‘in memory of…’ Anthropologist Ernest Becker wrote a remarkable book around the same […]

How many email messages are currently sitting in your inbox, unread? Most busy professionals are overwhelmed by their email. They get far more messages than they can ever respond to in any credible or worthwhile way. And their answer is simple: just ignore most of the messages. Plead ‘busy-busy’ status; reply only to the most […]

There seems to be something embedded in our natures that impels us to keep comparing ourselves with others. We are constantly looking over the fence, or across our shoulders, at what others are up to, what acclaim they are receiving, what numbers they are clocking. And then we feel that we might be falling short, […]

I don’t often do obituaries in this column. And certainly not of chief executives. But exceptions have to be made. Herb Kelleher, cofounder of Southwest Airlines, was indeed special. I have talked about him and his remarkable company many times in seminars and lectures. Now he’s gone, and those who love to see business (or […]

Photo by Kimberly Farmer on Unsplash A new year has just kicked off, so regular readers of this column know exactly what I’m about to say: read more books! I am delighted to see that my regular exhortations seem to be having some effect. A good number of readers checked in during December to confirm […]

As we close the year, here’s a thought for you: “Science advances one funeral at a time.” That was stated by Paul Samuelson, the man who taught me economics without my ever meeting him, through his landmark book. Samuelson was in turn paraphrasing the thoughts of the legendary physicist, Max Planck: “A new scientific truth […]

There are numbers attached to every human being, numbers that follow us around all our lives. These numbers – our exam grades, our performance appraisal results, our bank balances – purport to measure our achievements. But do they? Yuval Noah Harari is the author of the moment. This mild-mannered professor of history has become a […]

Photo by Margarida CSilva on Unsplash I’ve lost count of the number of times I’ve sat in boardrooms and heard the assembled say they are engaged in a “war for talent.” The gist is as follows: talented people drive results. We must have the best talent in this company. Top talent is scarce. Top talent […]

Last week I discussed why our relationship with money is so toxic: because it is ruled by fear and greed. We are driven to daftness by money because we are afraid of losing it or not having enough. But what if we could conquer those emotions? What if we could quell our fear and shackle […]

Photo by Lucas Favre on Unsplash Money deranges us. We never seem to think we have enough, and the pursuit of more distorts and damages our lives. Yet we persist in our madness. Steven Harrison wrote a remarkable book a few years ago. It was called Doing Nothing. As someone who wonders why most of […]

You’ve done the hard work. You’ve put in the long hours and sleepless nights. You secured the loans and serviced them. Your payroll no longer gives you higher blood pressure as the end of the month approaches. Your business is established; it’s secure; it’s viable; and it’s throwing up positive cash flow. Now please learn […]

(Photo by Andy Kelly on Unsplash) I had the pleasure of hosting some people from the future earlier this week. Let me explain. No, I haven’t discovered a time machine. I did not whisk in my guests from a future era by reassembling their molecules in the here and now. I was actually hosting futurists […]

Elon Musk is widely recognized as a visionary. He cofounded PayPal and then moved on to a dizzying range of businesses: electric vehicles, energy generation, machine interfacing, even space travel. His aim always is to completely revolutionize every industry he turns his hand to. None of the new ventures is a concrete success just yet; […]

Last week I wrote on this page about the importance of saying NO many times in life – of not chasing after every vaguely interesting thing; of setting your own priorities and agendas; of understanding the power of focus. It’s funny how serendipity works. A day or so after writing that column, I found myself […]

I’m about to write something down that may be one of the most important things you will ever read. It was said by Warren Buffet, and here it is: “The difference between successful people and really successful people is that really successful people say no to almost everything.” If that sentence immediately made perfect sense […]

How much sleep did you get last night? How many hours do you get on average? So many commitments, no? So much work waiting, so much travel, so much to do with the family, so many social commitments, so much time taken in front of screens large and small these days…it feels natural that it’s […]

Tom Peters co-wrote the first business bestseller, In Search Of Excellence. I was a teenager when it came out, and I looked through my father’s copy. I lacked the experience to make any real sense of it, but I remember thinking, for the first time, that perhaps one could find a calling and a profession […]

It’s time again to dissect what just happened at the FIFA World Cup, and see what we can learn for our own lives. Regular readers of this column will know that this is something I do every four years. In 2010 I wrote that to win in football (or any collective, team-based endeavour), four ingredients […]

This column records my 800th appearance on this page. It’s been a great ride, for more than 15 years now. I thought I should commemorate the milestone by focusing on something that seems to be losing its importance in the modern world: good writing. By this I mean good writing coming from you. We all […]

Retail seems to be a tough business to be in right now, anywhere in the world. Consumers seem to prefer the convenience of online browsing and buying. They get things delivered to them rather than venture out into inclement weather and frustrating traffic; they curl up on couches rather than brave public transport. As online […]